Edge MDS • Marketing
Marketing the Casual, Luxury Lifestyle
EDGE MDS connects extraordinary developments with passionate buyers who value both luxury and eco-conscious living.
Our Thought
Marketing the casual, luxury lifestyle.
EDGE MDS (Marketing Design Sales) in Austin, Texas, excels in marketing developments to affluent, environmentally-conscious individuals seeking the pinnacle of today's casual, luxury lifestyle. With a deep understanding of this discerning market, EDGE MDS crafts compelling campaigns that highlight sustainable living, exquisite design, and unparalleled comfort. Trust EDGE MDS to attract passionate buyers who value both luxury and eco-conscious living.
Luxury Market Positioning
Compelling campaigns that speak directly to affluent, environmentally-conscious buyers seeking the pinnacle of today's casual, luxury lifestyle.
Design-Forward Creative
Photography, video, and content that highlights sustainable living, exquisite design, and unparalleled comfort.
Buyer Acquisition
Targeted strategies that attract passionate buyers who value both luxury and eco-conscious living.
Performance & Insight
Data-driven reporting across every channel so you always know how your story is landing in the market.
Capabilities
Every channel, one cohesive story.
A fully integrated approach to brand, creative, and lead generation — designed for developments that demand the same care and craft as the homes inside them.
Featured Work
Campaigns crafted for the casual, luxury lifestyle.
Out-of-Home
Vue @ 2222 — Billboard Campaign
High-impact creative positioning a luxury Austin development to discerning, design-led buyers across the city's most-trafficked corridors.
Brand & Environment
Mariposa Flats — Lobby Identity
An immersive identity system that translates the brand into the built environment — from signage to surface to first impression.
$1B+
Marketed Volume
16
Luxury Communities
20+
Years In Austin
100%
Lifestyle-Led Creative
Who We Work With
Partners shaping the future of Austin living.
Luxury Developers
Visionary builders crafting boutique communities and signature high-rises.
Boutique Hospitality
Hotels, clubs, and residences where design and service set the standard.
Sustainable Brands
Forward-thinking companies serving the eco-conscious luxury consumer.
Our Process
From discovery to launch — and beyond.
Discovery
Immersion in the brand, the buyer, and the lifestyle the development represents.
Strategy
A clear roadmap — positioning, messaging, channels, and KPIs aligned to the goal.
Launch
Brand, creative, and campaigns deployed in lockstep for a polished, cohesive debut.
Optimize
Continuous testing, reporting, and refinement to keep the story — and pipeline — alive.